现代中国 

 medium： 《传媒竞争：法则与工具》 Read works of Zhang Liwei at 百家争鸣

　　Sichuan Academy of Social Sciences Institute of Journalism and Communication, Sichuan Province, academic and technology news media leaders. Research areas: News Research. Main findings: specifically the "heart have spread Confucianism --- Strategy and Communication," "Homeward Bound --- Hermit Cultural Perspective", "conciliation, respect ZU --- The three foreign and modern public relations," paper "media competition Ten rules ", newsprint paper also experience", "Let's strengths into full play --- five self-management question," "Metropolis marketing mix --- Practice and Reflection Huaxi Dushi Bao" and so on.