旅游
travel
分类表
旅游文化
Tourist festivals represented by the Beijing International Tourist Culture Festival shall be further improved.

  文化是旅游的灵魂
  
  作为当今世界最大的产业,旅游业不仅仅是一种经济现象,同时也是一种文化现象,文化是旅游的灵魂,没有文化的旅游是没有生命力的旅游。因此,用文化包装旅游,是营造特色旅游的关键。
  四川是生态旅游大省,做好生态文化特色,无疑将助推四川生态旅游更上层楼。在川东北,葱郁茂密的原始森林、雄奇壮观的高山石林、婀娜多姿的“十八月潭 ”,以及每年的“红叶节”活动,这些生态旅游资源与浓郁独特的民俗风情交相辉映、斑斓纷呈,构成了一幅幅绚丽多姿的迷人画卷,南江县近年来在生态旅游文化的探索上,应该说取得一定成效,该县通过开展“杜鹃之旅”、“红叶之旅”、“雾凇之旅”、“探险之旅”、“生态之旅”和“科考之旅”等生态旅游活动,森林旅游文化内涵日益丰富。同时,我认为,生态旅游文化还要进行深层次挖掘,以红叶旅游为例,红叶是一种自然资源,也是一种生态文化,特别是巴山水青冈、银杏、连香树、鹅掌楸、红桦、红豆杉等红叶,既可休闲观赏,美学欣赏,又能科学考察和纪念收藏。挖掘这些珍稀物种的文化内涵,就能提升景区档次。
  历史文化也是应重点包装的旅游特色。譬如光雾山景区,是巴人文化的中心区、秦汉文化的交汇区、三国文化的重点区,这些古代历史文化是南江早期开发、开放、发展、辉煌的见证;这里还是全国第二大苏区,徐向前、李先念等率领红四方面军,在这里战斗和生活了三年。巴山游击队凭借光雾山的红叶林海,浴血奋战长达五年之久。这些历史文化遗迹已经和自然风景融为一体,应切实加强保护、开发和利用,因此,我认为,南江旅游在历史文化的发掘上,应以巴人文化、三国文化、红军文化为主题,创作诗词曲赋、音乐书画、歌舞表演,创作出对各个旅游群体都具有吸引力和影响力的作品,要把巴人留传下来的山歌和巴渝舞打造成像《树叶吹奏》、《喊山》、《采红叶》等极具卖点的文化旅游节目。
  民俗文化也是近年各地力推的重点,这点值得四川旅游同行学习。从云南、贵州等地发展旅游的实践看,很多外地游客、境外游客之所以迷恋西部,实际是为中国西部丰富而独特的民俗文化倾倒,川东北实际上也有深厚的民俗文化积淀,譬如南江的民俗、戏曲等都有较为深厚和广泛的群众基础,在旅游开发中,建议修建巴山民居,把桃园镇铁炉坝打造成川北民俗村;唱响山歌品牌,开发“见景唱景、见人唱人” 即兴演唱项目,把导游词与山歌有机结合,让山歌成为光雾山的景中之景。政协文史委和文体办等部门可结合非物质文化遗产的保护,广泛收集和整理民歌、民俗、风情,研究巴人文化,扎牢民俗文化底蕴,使南江旅游文化独具巴山、巴人、巴风特色。 (杨鸣)


  Culture is the soul of travel
  As the world's largest industry, tourism is not just an economic phenomenon, but also a cultural phenomenon, culture is the soul of tourism, there is no culture of tourism is not viable tourism. Thus, cultural package tour, is the key to create a special tourism.
  Sichuan is a province of eco-tourism, good ecological and cultural features will undoubtedly boost ecotourism new heights. In the Northeast, verdant lush forests, magnificent mountains and spectacular Stone Forest, Graceful "18 Moon Lake" and the annual "Red Day" activities, these eco-tourism resources and rich and unique folk customs and pavilions, gorgeous scene, constitute a charming picture of the colorful pieces, Nanjiang culture in recent years in the exploration of eco-tourism should be said that some measure of success, the county through "cuckoo Tour", "Red Tour", "rime trip "" Adventure "," Ecological Tours "and" expedition tours "and other eco-tourism, forest tourism increasingly rich cultural connotations. Also, I think, eco-tourism and cultural but also a deep level mining, tourism as an example to red leaves, red leaves is a natural resource, is also an ecological culture, especially Daba, ginkgo, Cercidiphyllum, Liriodendron, red birch, yew and other leaves, can enjoy leisure, aesthetic appreciation, but also scientific investigation and commemorative collection. Mining the cultural connotation of these rare species, can enhance the scenic grade.
  

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