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Contents
《香奈儿》
Poet: Ge Quzuozhe

Brand Introduction
  Chanel founder Gabrielle Chanel in 1913 Chanel was founded in Paris, Chanel's range of products, garments, jewelry, accessories, cosmetics, perfumes, each product is known, in particular, her perfume and fashion .
  Chanel (CHANEL) is a famous brand in more than 80 years experience, Chanel Fashion has always elegant, simple, elegant style, she good at breaking the traditional, early 40's to successfully "tied up" the ladies into the simple, comfortable This is perhaps the first modern casual wear.
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Brand Development
  Chanel Coco Chanel, founder originally called "Gabrielle Bonheur Chanel", 1883, was born in France's Auvergne. She was six years old when my mother passed away, his father also left her four brothers and sisters. Since then, she was brought up by her aunt, a child admitted to convent school (Convent School), and there learned hand sewing skills. In her Nianer years old, that is, 1905, she became a "coffee shop singer" (Cafe singer), and from the stage name of "Coco", in a different room sing-song karaoke and coffee for a living. In this showgirl career, Coco has to meet two old customers and become their lover friend, a British industrialist, the other a wealthy officer. Meet dignitaries, so Coco can afford to open their own sub shop.
  1910, Coco in Paris opened a women's hat shop child (millinery shop), With extraordinary sewing skills, sewing another out of a simple and engaging style top hat. Two of her friends introduced her many celebrity guests. At that time the ladies are tired of fancy trim, so simple Chanel hat on their Oasis is like a general cool. Just one year, the business is rising, Coco moved her child temperament fashion shop (fashionable) in the Rue Cambon, Chanel since this area is still the headquarters of the base. Coco must not make hats for the fashion industry to meet the ambition, so she into couture (Haute Couture) areas. In 1914, Coco opened two boutiques, fashion brands have far-reaching impact later declared the official birth of Chanel.
  In addition to fashion, Chanel is also introduced in 1921 Chanel No 5 perfume, actress Nicole Kidman (Nicole Kidman) as a spokesman for the No 5 perfume bottle is a very decorative arts (Art Deco) taste of the bottle. This is the first-ever bottle of perfume named after the designer. The "double C" logo is also a bottle of Chanel perfume to become the most profitable product in history, and in the promenade Hengyuan time eternal, and so far the official website of Chanel is still the key to promote products.
  Three to four decades, World War II, Coco Chanel shop in her son off, and love of the Nazi officer fled to Switzerland. In 1954, Coco's return to France, Chanel make a comeback, with her usual style of simple nature of the women, quickly re-captured a public Bali Shi women. Short, thick coats, bell-bottoms, and so are the works of post-war period Coco Chanel. Or just talk about post-war Chanel style has remained simple and expensive Lai, the use of Tartan plaid or Nordic geometric print, and often spend tweed (tweed) made clothing, comfortable and natural.
  Or another can be a mention in the death of Coco Chanel (died 1971), the German designer Karl Lagerfeld to become the soul of the brand Chanel. Since 1983, he has served as the chief designer of Chanel, the Chanel fashion towards another peak. There can be a fun place worthy of mention is the brand created nearly nine decades, have never had such a men's clothing, until the autumn and winter 2005/2006 series only made a few pieces of men listing it.
  Chanel dress
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Brand style
  January 1971, Coco Chanel died, at age 88. The main current Chanel designer Karl Lagerfeld at the helm in 1986, he detailed interpretation of the new approach, luxury, Chanel popular spirit never faded. The Swedish and German descent has always wearing big black sunglasses devil's designers at the most praiseworthy of what he and Coco Chanel, full of talent but the blood flow of the deviant. He took office after the first quarter break will be cut skirt dress, with bright exaggerated fake jewelry, shocked the fashion industry, will also be Chanel momentum in the past 20 years towards another peak.
  "Chanel represents a style, a timeless style", Chanel lady describes himself in the design, not constantly thinking about what to do next, but to the manner in which the performance of ourselves that way agitation will never stop. Ms. Chanel confident enthusiastic spirit of these shares into each of her design, a very individual style Chanel brand.
  Chanel's design with a distinctive personal touch, her love of the pursuit of freedom, but a man; her powerful full independence but there are feminine. Her home - in central France Auvergne - the terrain is full of extinct poor areas, seventy years old she had described himself as "Auvergne the only active volcano of a immortal"; now look brand new faces pop complicated industry, Chanel fashion is still a active volcano never be broken.
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Chanel boutique in Mainland China
  Beijing: The Peninsula
  Shin Kong
  Shanghai: The Peninsula
  Hang Lung Plaza
  Hangzhou: Hangzhou Tower
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Brand extension
  Chanel's death, in 1983 by the design genius Karl Lagerfeld (KARL LAGERFELD) succession. Karl Lagerfeld has a free and easy design of any state of mind, he always incredible feeling of the unity of two opposites in the design of works of art, both imaginative and dignified, both French romance, humor, another German rigorous, fine. He did not change the shape of lines and favorite color, but from his understanding of the design from beginning to end to the "Chanel" the pure style.
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Brand Identity
  ① double c chanel clothing in leather buttons or buckles, it can be easily found the coco chanel double c overlap and designed the logo, which was even more crazy fans chanel "spiritual symbol . "
  ② Diamond Check: chanel leather from the first generation of more and more like after its three-dimensional diamond-shaped car Check chanel, had become one of the symbols continue to be used in the chanel on the new clothing and leather goods. Was even applied to the design of the watch, especially the "matelassee" series, k gold and stainless steel metal bracelet, or even the formation of three-dimensional plastic "diamond Plaid."
  ③ Camellia: chanel on the "Camellia," the soft spot now for the whole world, "Camellia" is tantamount to chanel Kingdom's "national flower." Whether summer or winter, except it is designed into a variety of material for jewelry camellia, more often used in apparel pattern on the fabric.
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Chanel No. 5 my lucky number ---
  Chanel No. 5 fragrance using a variety of advanced mixed with acetate at the time no one dared to challenge the synthetic perfume, indeed Jiaoren refreshing. It is the aldehydic top notes, wet grass smell jasmine. But the smell of jasmine incense covered completely formaldehyde, pungent was the initial feeling. Middle notes of a rose is ylang ylang, iris confused very vague, but also because the "ears" like relationship before they become very weak tone. Patchouli tone in conscious also lost the taste ... ... Basically, it almost after the transfer, the rumors of a lasting fragrance does not exist. It is like a slap in the face foot, kick down the run, no aftertaste, just want to forget.
  The corporate brand in the World Brand Lab (World Brand Lab) prepared in 2006, "World Top 500 Brands" list ranked ninety-fourth.
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Chanel Founder
  Chanel founder Gabrielle. Chanel had a very happy childhood. Her father was a hawker selling groceries, the mother is a village
  Women. Chanel was born in 1883, parents not formally married, is an illegitimate daughter of her it is always heart. Chanel 12 years old his mother died, my father threw their five brothers and sisters, since disappeared. The hard truth, so that her days in the future, always tried to cover up that miserable childhood. After her shelter in the convent, the girls spent the bleak years. 18-year-old left the monastery, the twists and turns, she tried various different jobs, and even a short singing career. She said this is the origin of the alias CoCo Chanel.
  Chanel 25 years old, she met her life's first lover --- Basang, a turning point to her fate.
  Bazan is a noble descent, he made the Chanel dumping its heyday, but owing to the social environment, they can not formally binding. But Chanel has by virtue of place among the upper classes began. Smart, she quickly moves in between the aristocratic princes and later through the introduction of Basang, Chanel met the most important of her life, Arthur Capel ---- the man she loved this life. Capel humble origin, the son of a mistress, though on its own struggle, grand plans in the market, and in World War I, when the "Versailles Treaty" political secretary, as ordinary celebrity, but because of his Non-life experience and feel humble to take a lady is not the door. Although he is a genuine Chanel, but eventually abandoned the Chanel, Yuanfuyinglun married with a daughter of Sir. This broke the hearts of Chanel. To compensate for Chanel's apologetic, Capel contribution to her in Paris opened a millinery shop, this is the starting point for the cause of Chanel. Chanel quote saying: "I can not understand why women can not be just to show courtesy to dress up and look out the front of all, who knows what each day would be destined to the big day?" Women's fashion, women's Chanel spirit made the world more beautiful and colorful.
  Chanel itself is very smart and dare to challenge the traditional, the liberation of the secular tradition to sing a different tune, like the mixed men and women to wear to casual clothes into fashion, shoulder-style bag with the package, the liberation of women, but also to create a women's fashion era, has been swept to the modern little black dress, black dress can only be to break the current provisions of mourning, Chanel has created an era of her own! She founded the brand in 1921, boutiques, perfume NO.5 also born the same year. She boldly say: "wearing a huge hat still activity?" End the era of large millinery, millinery simplicity of her design becomes a trend in art, her innovative ideas are used up; she showed the conflict, while the performance of her a thorough understanding of the people.
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Brand Culture
  Camellia symbol --- chanel perfume
  Camellia is a symbol and idol chanel perfume, chanel Ms. favorite white flowers, and more charming camellias as the "Flower of the star." chanel perfume of mystery everywhere, by the camellia show up magically. The Grass Jasmine is the most expensive in the fields near Grasse in southern France, from early May to the end of October a large Grasse jasmine petals, grafted to small herbs jasmine petals, is a unique fragrance world invention, and different from all other jasmine.
  To avoid damage to the petals and aroma, to adopt the manual picking, from July - Direct continued to 10 months. Because Jasmine does not like the sun, picking often begins at dusk. The best workers can pick 500-700 grams 1 hour to spend. 1 kg or 10,000 flowers to produce 1 kg 350 kg flower essence, the essence of the final extract of 550 grams, constitutes chanelno. 5 aroma. As perfumers jacouespolge chanel company explained: "If you compare all other perfumes, chanel fragrance has been irreplaceable."
  "Smell is the most mysterious, one of the most human element", which is a coco have said so, and the growth of Grass Jasmine is so user friendly.
  CHANEL Chanel No. 5 perfume
  Grasse jasmine and rose, through extensive changes in acetaldehyde, as the incarnation of the most charming women, fine interpretation of a classic, timeless femininity, women show a unique flavor. May 1921, when the perfume division Ernest Beaux created Chanel lady presented to the scent of multiple choice, almost Chanel Lady Di Wukuan elected without hesitation, that the current world famous Chanel No. 5 perfume. A number of brand name perfume, Why could be so popular in the world?
  Personalized Products: do not try to reproduce the scent of flowers
  Market competition is brutal, any brand or product in this fierce market in order to even do a very good base, must have their own strong place, especially in the products. If a brand or product has a very unique, in line with market demand, competitors can not or very difficult to reproduce something, then the success rate of its operations will be greatly improved. Chanel No. 5 on the performance in this area was very prominent.
  Chanel No. 5 perfume is the world's first acetaldehyde floral perfume, the smell of it south of Grass by the French in May rose, jasmine, acetaldehyde combination of 80 ingredients, quiet highlight feminine fragrance and flowers charming. Start with ylang ylang and orange blossom preface, then in May the perfect blend of roses and jasmine, floral flavor exudes Creative design. Wood is the essence of enchanting aroma release, including from the pleasant smell of sandalwood. However, the Chanel No. 5 perfume is still the most important feature of the product does not attempt to recreate the smell of flowers - even in the 21st century, the market's perfume, small perfume bottles are all in the efforts to try to flowers reproduce the flavor and fragrance to mimic real proud. However, you may not know that Chanel No. 5 perfume, the reason will make people feel so special, except that it is the wife of the first Chanel perfume works, is the first perfume named after the number was the first bottle came from designer of related products, there is a rebellious reason - it does not attempt to recreate a bottle of floral perfume.
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Brand reform
  Quality assurance: excellent quality on the nose refining
  Products have a good core competitive point, need to use quality to support it, will promote long-term product sales. Chanel, of course, understand this lady - 20 century American sexy actress Marilyn Monroe • candidly reveal the secrets of her unique sex appeal had said: "I only spent the night Chanel No. 5." A seemingly ordinary discourse, it points to the exquisite art of Chanel perfume modulation and contains a unique atmosphere, but also his wife Chanel products in hopes of finding the unique characteristics of the same, with practical actions to support the unique characteristics of a This to promote the success of Chanel No. 5 perfume into the market and healthy growth.
  In Chanel, the perfume is not all follow the step by step to modulate the production process, but to fully mobilize the deployment of the division of the perfume smell, visual, touch, hearing, taste, and other nerve, with the body, mind and soul to feel and experience the product with all of the mind to create products. Can be said directly, Chanel No. 5 perfume division by modulating modulation with their nose out, thus ensuring both Chanel No. 5 perfume habit with people's sense of smell is consistent, but also a unique taste and flavor. As described by his wife Chanel: "This is what I want. A different kind of perfume in the past; a woman's perfume; a smell fragrant, unforgettable perfume."
  In 1986, a Chanel "nose" nickname perfumer Jacques Polge created a Chanel No.5 Eau de Toilette, the elegant and feminine beauty with a new method of re-interpretation of light and lively lemon fruit with vanilla vanilla, giving short Hong joy of a sweet flavor and surprises. In addition, the production of perfume Chanel Jacques Pollge company has maintained its usual unique ingredients: used in Grasse jasmine and May produced a rose. This is unique for Chanel perfume fragrance scent of high quality and has laid a solid foundation.
  Bottle-shaped breakthrough: reached the aristocratic ladies of the heart
  Human requirements for consumer goods more and more demanding, in addition to product features, quality, capacity and other basic things, the color, packaging, bottle shape and other aspects of sales promotion also plays an increasingly important role. Chanel No. 5 perfume already have a unique product support points and complete quality assurance team, whether it is sufficient. Chanel lady that is not perfect, but also once again in the bottle-shaped area to enhance Chanel No. 5 perfume, making it completely independent of the high-end perfume of the forest, bright and Jie Aobu to make their training a strong light. Based on the concept of Total Look, Chanel perfume is a lady that women dress in the whole last important step in the finishing touch. Therefore, even if the family was the only perfume fragrance will be released to the Chanel fashion designer born wife also decided to insist on the brand launch chanel perfume, and in the bottle-shaped design has obvious talent and brilliant insights: "My aesthetic different views with others: lack of fear to others add up, and I subtract an item. "It is for this reason that Chanel No. 5 perfume bottle design of a simple shape of the perfume in the same period of work inside, a look up the most surprising one, because the culmination of complex and colorful in all the wiles of the perfume bottle inside, only as a bottle of Chanel No. 5 perfume bottle naked. But this kind of simple forms - the aesthetic power of the new shares successfully reached the aristocratic ladies elegant atrium, they finally do not addicted to flashy wealth, while the design can be concise, find valuable texture. Chanel No. 5 perfume bottle has a shape like a cap-like gem cutting, transparent crystal of square bottle shape, neat lines, "CHANEL" and "N ° 5" of the show in black letters on white background, it is the impression profound. However, when the bustling Chongshang Fu Lai, this seems a lot of people looked like a bottle of perfume Yao Guanzi, and even seen some of Chanel No. 5 perfume fashion experts believe that a reputation as Chanel lady should lose his life In this bottle of "simple" into the bottle. Result, they did not think that they are not optimistic about a bottle of the original perfume, popular in the world of time, than we have to their long life. Also because of this, Chanel No. 5 perfume bottle to make it a modern aesthetic was elected in 1959 leading contemporary art among the Museum of Modern Art in New York exhibits ranks. This is an aesthetic pursuit, but also marketing differentiation is an important part of the rare - only the bold and innovative, new way out of their brand and products in order to better develop.
  Advertising: amazing vision has always been a unique and elegant
  Brand advertising is establishing and promoting product sales an important carrier of any company will be concerned about the advertising communication, and more or less for ads. But the effect of advertising there is a question of good or bad, the final reaction to the merits of aspects of advertising, such as the extent of the effect of advertising, advertising media, choose appropriate or not, the number of ads and cycles. Only a comprehensive, balanced well, a good advertising campaign will run out. Chanel No. 5 perfume advertising communication operations in this area can be described as a model. Such as advertising design effect, Chanel No. 5 perfume ad on the one hand has a stunning visual performance, such as black, red and other solid color background stands a huge "5", beautiful women standing in the middle of a gourmet, Chanel No. 5 perfume from flying up in the hands of beautiful, romantic fragrance floating in the air, throwing, giving a kind of beauty, a strong visual sense, on the other hand close to its connotation of the brand together, convey a kinds of noble, elegant and classic, so that consumers can go to enjoy, but also to taste and the memories - the expression of this design and advertising, please appeal, no doubt the Chanel No. 5 perfume brand to be advertised to convey something to the target consumers are into it the. With good design work, if not properly put, is the same as a boondoggle. Chanel No. 5 perfume brand advertising has a strict control of the media must be objective and Chanel No. 5 perfume is closely related to the media, consumer groups, such as high-end professional journals, magazines and other upscale clubs. In terms of advertising volume and cycle, Chanel No. 5 perfume was planned delivery of targeted, coverage may not be particularly broad, but they insist on advertising to convey in a timely fashion and in place.
  Terminal building: focus on the wealthy elite gathering place
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Brand
  CHANEL role:
  Chanel (Chanel) has always been a lady, noble, synonymous with luxury. But suddenly in 2008 this season, someone told you, has been smooth sailing for Coco Chanel (Coco Chane) has anger, and even now at the helm Karl Lagerfeld (Karl Lagerfeld) to the deeply buried anger early carried forward for a range of new products, do not avoid people surprised and curious mind.
  "A little dirty, a little break," is Coco Chanel (Coco Chane) Duke of Westminster's wearing lover of philosophy, the two lived together for several years, the Duke wore a unique taste brought her new design inspiration. Her friends often joke to the men secretly removed the clothes, and then they re-design face-lift, and Valentine's gifts and cheap jewelry inlaid with precious stones. Coco Chanel (Coco Chane) punk style of their sweet memories of love, absolutely no anger and resentment. However, mass production yet, not yet popular during the punk wave, Coco Chanel (Coco Chane) has been advocated by the destruction of punk fashion, and hand-made spirit to want to belong to Chanel (Chanel) fashion design.
  If the punk and anger, resentment equate words. Well, it has always been cherished in the major mainstream Chanel (Chanel) is do not touch the. However, recently attended Chanel (Chanel) in autumn and winter fashion briefing, being told, punk, is this season's Chanel (Chanel) of the soul.
  CHANEL praise for:
  Picasso: "She is the most sensitive woman, all of Europe's most tasteful woman."
  George Bernard Shaw: "The wonderful world of fashion."
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Related Products
  Chanel watch
  2000, designed by the Artistic Director of the j12 jacques helleu the emergence of women to break the chanel watch exclusive image. j12 is taking a neutral line, is a dual-purpose sports watch men and women, is the classic design style and the most advanced ceramic technology the best combination.
  In 2005, "J12" series introduced the first high-tech watch precision ceramic Tourbillon watch features since then process into the highly complex field. This year, Chanel launched a bezel _set_ with 46 new rectangular cut diamond jewelry watches, diamonds, weighing a total of 4.5 kt, which is a complex function of the pinnacle of watch. Tourbillon watch this paragraph statement jewelry box and a white high-tech precision ceramic bracelet and 18K gold, the inner is the manual winding movement, "Chanel 05-T.1", power reserve of 100 hours, will watch the traditional process and perfect combination of high-tech, global limit of 12.
  In 2008, Chanel and Audemars Piguet for the first time together, launched a new top-level watch J12 - J12 Calibre 3125. The table for the first time using the Audemars Piguet Haute Horlogerie (Haute Horlogerie) of the top movement. Audemars Piguet has a long history of watchmaking technology, attention to detail, to _set_ off the elegant flowing lines and intricate watchmaking technology, the use of Chanel, Audemars Piguet watch movement can make even more perfect. The Chanel brand in the fashion field have survive this position, this partnership will also enhance the Audemars Piguet in the visibility of women in the consumer group, is a win-win nature of the cooperation.
  The end of 2009, the global top-level thermal brothers endorsement J12 watch, from which is called "rare, self-contained group" formed by Dolphin Prince Zhao Chenhao popular star of the Super Thermal Power Group Universal brothers launched the first Chinese-language hip-hop dance group of creative day album, which hit "I feel" sensation in Asia, shook the network, Sogou breaking through the 20 million mark, and create new miracles Chinese music!
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Chanel perfume
  NO.5 V Perfume
  Chanel NO.5 number of perfume, a fragrance industry for 5 a magic number, representing a beautiful legend.
  "5" is Chanel's lucky number, when the perfume industry in Paris developed the name of the nose ErnestBeaux several perfume samples, Chanel perfume in the number of samples, _select_ the first 5 perfume, and the release of Chanel No.5 perfume day, just before May 25, and Chanel made fashion Game 5 will be held simultaneously. In 1953, Chanel No.5 became the first perfume to use television advertising.
  Chanel No.5 is the first bottle of perfume, launched in 1921 CHANEL No.5 is the first synthesis of floral perfume bottle section, inspired by the bouquet, combining luxury and elegance, and show women's courage and daring, completely break the tradition of perfume at the time. Chanel advocating simple beauty, and she hopes to design a simple and not fancy the birth of the first perfume for packaging - with the neat lines of rectangular perfume bottle, Chanel No.5 words presented in black on a white background.
  Marilyn Monroe from the famous pajamas that piece since the birth-Chanel No.5, Chanel perfume has always been deeply rooted in an elegant image. 1956, and became the New York Metropolitan Museum of Art collection. Even today, Chanel No.5 is still emerging as the world sales of the league title.
  Fragrance: Floral Aldehyde
  Before the taste: Glass of orange blossom, aldehydes, Ylang ylang flower
  The flavor: Grass Jasmine, May Rose
  After taste: Mai Suoer sandalwood incense, vetiver bourbon
  CHANCE encounter perfume
  Coco Chanel once said, "Chance is my soul." Chance encounter when when Chanel, Chance was born. Following the classic CHANEL No.5, the new fragrance with a new round image of the CHANCE to become a new classic perfume, a new model for tomorrow's world. Chanel Fragrance Master Jacques Polge modulation in three years time, Chance, is especially for young adventurous, fantasy-loving, passionate energy, but slender wild young women of the design. CHANEL Chance as hosts for the Russian model Anne Vyalitsyna was international image, it is spotted her share of young and frivolous, self-confidence, a wide range of personality traits and natural beauty, young women in order to reflect the current best candidate.
  Chanel Chance was released, which caused a sensation in the United States, with fresh floral main tuning, dynamic flavor level fusion hyacinth, white musk, pink pepper, jasmine, vetiver, citrus fruit, iris and amber patchouli, distribution of sweet feeling, but also an emotional and warm atmosphere with a sweet and spicy smell mixed experience, full expression to the times and the courageous women in vibrant side, CHANCE innovative planetary flavor surprise, out of general before, during and after taste fixed form, let your sweet temperament full of endless surprises.
  Packaging and design of the bottle out of the past to create a memorable new surprises to delight the visual round of the bottle, pink packaging to tease the senses. Unlike the classic Chanel fragrance square bottle, Chance is Chanel's first round in the history of perfume bottles, officially opened the new era for the Chanel's off! Within the round, is filled with wild momentum, sexy charm and surging creativity, but also contains an infinite universe, the meaning of, the success of Chanel perfume write a new page of history.
  Fragrance: fresh floral notes
  Dynamic flavor layer: hyacinth, white musk, pink pepper, camellias, vetiver, citrus fruit, iris, amber, patchouli
  ALLURE perfume charm
  CHANEL ALLURE is a fragrance launched in 1996, after 10 years of developed ALLURE show clear bright beauty, and the unique flavor of modern and gorgeous!
  ALLURE unique flavor of fresh fruit and flowers, for you to create an authentic and classic new aroma and unique flavor, a symbol of the modern women's incomparable charm. Contains lemon, Indian jasmine, perfume lily, citrus, vanilla and sandalwood.
  Fragrance: flowers and fresh tune
  Before the taste: Italian lemon, orange
  The flavor: rose, Indian jasmine, honeysuckle, magnolia, water lily
  After taste: vetiver, vanilla
  Perfume sex appeal
  Soft floral oriental is fine to pass out, as if proximity to the mystery is no pretense to evoke the emotional atmosphere of infinite passion
  Emotional appeal and charm perfume perfume different again in its more intimate and emotional way to be interpreted. It is warm, mysterious, charm, light and shiny.
  COCO perfume of cocoa
  Vibrant, sexy scent top exquisite.
  March 1979, Jacques Polge visited the first time, Ms. Chanel Cambon Avenue, at the residence, his response both surprised and thrilled ... to streamline the design lines of the President's residence is, how can such a rich, diverse mix so style? In order to better understand, he decided in his first creation for the Chanel perfume in women, to the ladies.
  COCO MADEMOISELLE Perfume Miss Cocoa
  Rich jasmine flowers - rose fragrance, such as the petal-like soft.
  COCO MADEMOISELLE Miss Coco Chanel perfume series presented with a modern spirit. Bold and innovative, she proved that a simple low-key luxury is a classic and elegant. She has played an extremely independent and her personal charisma to attract many men, these are the twenty-first century with the characteristics of the modern woman, so by Miss Coco perfume series renewed.
  NO.19 nineteenth perfume
  This product series No.19 Body Lotion, soothing at the same time enchanting fragrance.
  N ° 19 Chanel perfume is the birthday of August 19 in the name, followed by N ° 5 perfume named after the number of simple and easy to remember, so the last one personally recommended by Chanel perfume, named for the N ° 19. The fragrance is Chanel's most popular perfume, faint smell of nature, self-confidence so that he can not resist your charming presence.
  This fragrance was born in 1970, designed for young, independent, thinking women will be designed by avant-garde perfume. Bottle design as N ° 5, simple flowing lines, graceful in appearance yet. The current World Road name fragrance fresh and clean, giving people the feeling of spring back to earth. Those actions are strong, independent woman attitude.
  Fragrance: Floral Moss
  Before the taste: galbanum, orange blossom
  The flavor: neroli, iris, leather fragrance, May Rose
  After taste: cedar, oak moss
  CRISTALLE Crystal Love Perfume
  Dream of flowers, light penetration and dynamic, triggering the early morning dew reveries.
  Two "noses", two generations, the combination of two experts. In 1974, Henry Robert launched his first CRISTALLE Crystal Love Eau De Toilette. 20 years later, Jacques Polge the same theme launched fragrances. The former contains a lemon fragrance, as fresh as morning dew; the latter is more sweet, mixed citrus, jasmine, peach scent.
  ALLURE HOMME men's fragrance
  Irresistible, and the elusive male taste.
  Fresh and sensual fragrance, woody and spicy balanced temperament.
  Compact rectangular bottle, metal cap, dark brown packing boxes ... ALLURE HOMME Men Eau de Toilette handsome design is definitely eye-catching simple. Planning in advertising, Hong Nai invite children to share their careers, men think of their work and sincere look shows their unique charm.
  CHANEL Chanel Allure Sport men's fragrance charismatic movement
  CHANEL 2004 Chanel launched a new men's fragrance Allure Homme Sport, the clean tone, emotional tone, woody notes and spicy notes of four full of dynamic flavor, of which fresh and sensual scent is a totally, with the subtle flickering effect.
  Perfume bottles by the artistic director Jacques Helleu CHANEL design, modeling vast, beautiful curves, the metal is not reflective silver surface with silver design and metal rings on the black soft rubber cap design sensibility, so the design with the first movement of wrist Chanel Table J12 each other. Contains four aroma, fresh flavor of citrus, including full tone, very emotional tone of the amber fragrance, unique personal style, woody notes, and sent by the black pepper from Madagascar, and Hee spicy incense.
  Fragrance: fresh oriental
  First Taste: bergamot, Sicilian mandarin, Tunisia Cheng flowers
  Taste: Madagascar black pepper
  After taste: cedar, vetiver
  ANTAEUS male fragrance intensity
  A bold low-key presentation and moderate strength.
  In 1981, Jacques Polge created the first male fragrance: ANTAEUS efforts Men Eau de Toilette is a male fragrance Hong Nai children, the most rugged of the paragraph. Black and dark red bottle cartons, immediately caused a sensation perfumes industry, as a tough and full of attractive men, especially causing the limelight.
  PLATINUM Platinum male fragrance
  The warmth of exotic wood style atmosphere.
  Since ÉGOÏSTE three years after the introduction of self-male fragrance, Jacques Polge is full of fragrance of this topic again to interpretation, but also allowed a bit more low-key character. PLATINUM ÉGOÏSTE Platinum is a more elegant and understated fragrance. The second interpretation, lead to more comments.
  ÉGOÏSTE self male fragrance
  Woody notes, with soft vanilla foil.
  Men perfume of choice, often search for tradition, but rarely are willing to unique. This means that ordinary light often gives the impression of flavor. EGOISTE bold decision to attract a man completely different taste to the original and with a manly fragrance ingredient is presented to _select_ the very name of inciting yet humorous name, is different.
  POUR MONSIEUR gentlemen male fragrance
  Delicate aroma, fresh and low-key
  Chanel devoted his life to a woman's beauty, but her life is still a lot of men, such as Picasso, Stravinsky musician, writer Cocteau, Xi Minsi Duke is just one of several. Artists and aristocrats, designers and business celebrities, a perfume she pay tribute to these people: POUR MONSIEUR EDT male gentleman.
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Chanel child star
  Name: Chanel (English: Xinel)
  Chanel
  Birthdate :2002-01-07
  05 Nevada in the United States to participate in child care within the public performance was as "sweet little angel"
  06 were children "MEANDO" _select_ed as spokesperson
  Back to Shenzhen by the end of 06 children, "Jingjing grass," _select_ed as the spokesperson
  07 _select_ed as the "Beetle House" spokesman
  July 2007 invited to participate in Shenzhen, "rice is not the show" program, named the baby magic
  September 2007 SVA Group was invited to the concert held the magic baby
  Has been invited to record advertising, commercials
  2008, participated in the 6 +1
  2009, participated in the CCTV "innocent Cantabile" June Evening
  Father is American, her mother is Chinese
  Family currently residing in Shenzhen
  Film: Chanel
  Posters translated Chanel / Coco Chanel / Chanel Biography
  Title Coco Chanel
  Age 2008
  Country France / Italy / UK
  Category History / Love
  Language English
  Chinese subtitle
  Length 138 mins
  Directed by Christian Duguay
  Starring Babolat. Benburb Lowa Barbora Bobulova .... Young Coco Chanel (unknown episodes)
  Brigitte Boucher .... Madame de Rochefort (unknown episodes)
  Valentina Carnelutti .... Sister therese (unknown episodes)
  Robert Dawson .... Lord Fry (unknown episodes)
  Anny Duperey .... Madame Desboutins (unknown episodes)
  Cosimo Fusco .... Albert (unknown episodes)
  Valentina Lodovini .... Adrienne (unknown episodes)
  Katie McGovern .... Lady with newspaper (unknown episodes)
  Valentina Mezzacappa .... Coco's Assistant (unknown episodes)
  Jay Natelle .... Journalist (unknown episodes)
  Francis Pardeilhan .... Journalist (unknown episodes)
  Sandra Paternostro .... Aunt luise (unknown episodes)
  Matthew T. Reynolds .... Concierge (unknown episodes)
  Olivier Sitruk .... Boy Capel (unknown episodes)
  Simone Spinazze .... Policeman (unknown episodes)
  Saga Moore. Sidifennan Sagamore Stévenin .... Etienne Balsan (unknown episodes)
  David Traylor .... Newsreel Journalist (unknown episodes)
  Introduction
  ★ 2009 TV movie in the United States Golden Globe Best Actress nomination
  ★ 2009 U.S. Broadcast Film Critics Association Award nominations for Best Television Movie
  The film about the legendary fashion designer Coco. Chanel's life, through the interleaved by the performance of her struggle and emotional experience, let the world know how the master of the unique poured their blood and the value of its products.
  About the film also reflects the changes in European society. Chanel's brand value and its attractions will be better through the reading of the film - character of the decision work.
  Cocoa. Chanel (1883-1971), originally named "Gabrielle Bonheur Chanel", an orphan, she was born in the 20th century's most important figures in the fashion industry, she has changed the concept of vanguard of the last century women's clothing. In the "Time" (TIME) magazine's "20th century's 100 most influential people" of which she is the only list of fashion designers.
  Film: "Fashion Pioneer Chanel"
  Poster
  Chinese name: Chanel fashion pioneer
  English name: Coco Before Chanel
  Aliases: Coco Avant Chanel, Chanel artistic vanguard, fashion queen Chanel (Taiwan), a cocoa before Chanel, when she is not Chanel, Coco Before Chanel (Hong Kong), Untitled Coco Chanel Project
  Release Date: 2009
  Release Date: 2009
  Director: Anne Fontaine Anne Fontaine
  Starring: Audrey • Tartu Audrey Tautou .... Coco Chanel
  Alessandro • Ni Wola Alessandro Nivola .... Arthur Capel
  Mary • Gillian Marie Gillain .... Adrienne Chanel
  Emmanuel • Dove Emmanuelle Devos .... Emilienne d'Alençon
  Benoît • Ball Wald Benoît Poelvoorde .... Balsan
  Roch Leibovici
  Régis Royer .... Alec, le jockey
  Etienne Bartholomeus .... Maître d'hôtel Balsan
  Yan Duffas .... Maurice de Nexon
  Fabien Béhar .... Patron boutique
  Jean-Yves Chatelais .... Directeur beuglant
  Pierre Diot .... Acteur théâtre
  Vincent Nemeth .... Gros homme théâtre
  Bruno Abraham-Kremer .... Tailleur Deauville
  Lisa Cohen .... Gabrielle Chanel, 10 ans
  Inès Bessalem .... Adrienne Chanel, 10 ans
  Marie-Bénédicte Roy .... Cliente boutique
  Emilie Gavois-Kahn .... Couturière remplaçante
  Fanny Deblock .... Prostituée Balsan
  Claude Brécourt .... Directeur Alcazar
  Karina Marimon .... Fille pique-nique
  Drama
  Tells the story of fashion legend Coco Chanel history of the early years of struggle, focusing on the period until the girl described her first debut in the fashion industry experience during this period.
  A simple girl Coco, relying on hard work and self-taught talent, growth spokesperson for the generation of female fashion. Chanel in the growth process with a variety of men's encounter, to help her understand the mysterious luxury fashion circles, her well-known musicians love Stravinsky, but also the beginning of the last century to become a story.
  "Chanel fashion pioneer," written under the Edmonde Charles-Roux's Chanel biography "shock people" (L'Irreguliere) adapted by the French woman director Anne Fontaine • directed, Chanel's artistic director Karl Lagerfeld will be • as the film's costume consultant. Focus on the struggle between the early Chanel depicting the history of the period until the girl about her first debut in the fashion industry experience during this period.
  The most popular female star to play Audrey • Tatu not famous Chanel before. A simple girl Coco, relying on hard work and self-taught talent, growth spokesperson for the generation of female fashion. Chanel in the growth process with a variety of men's encounter, to help her understand the mysterious luxury fashion circles, her well-known musicians love Stravinsky, but also the beginning of the last century to become a story. Well-known comedian Bernal • Bernard Crawford also appeared in the film together, so this film a little "angel Emily" like a sense of humor and wit, bringing the audience back to the era of texture in a few decades ago
  Making of
  【Origin - the long-standing dream】
  【Audrey • Tatooine: Who is the embodiment of the homes Her】
  Directed by Anne Fontaine • sole actor has always been arranged on the famous, and this time she let go of Audrey • Tatooine to find his role in different aspects, through the nuances of expression and the opposite of the shape and the arrival figures heart, which, Audrey feel good enough. Video fixing the occasion, she also served on the director's kind words: "This movie directed by a woman, which in itself is already a huge advantage, it is the occasion to convey a character of women in less obvious the situation encountered by that time. "
  The men】 【Chanel
  England play a Chanel lover is called "Hollywood Musical Thousand Faces" and Alessandro • Ni Wola. He did not hide his great enthusiasm for the film, in the course of exchange with the director, who graduated from Yale University English Department and even the top students in his own prose e-mail to the director. However, as an actor the only foreigner in the team, the language barrier so that Alessandro endless suffering, we joke, and French to some extent he is fighting. Alessandro Audrey • Tower Figure appreciate the professionalism, for his cooperation with the Audrey feel cherished.
  】 【Too Shangxian Li
  Both Chanel biopic, the film inevitably natural fashion of Chanel pay homage to some single-handedly built.
  Film in the last paragraph arranged a catwalk, but runways on the former residence of the stairs Chanel. This tribute to the Chanel fashion show of clothing on display all the collections from Chanel.
  In addition, Anne invited to "fashion the Great," Karl Lagerfeld • sits the film's artistic director and consultant, and Catherine Leterrier chief costume clothing and accessories on the film sketches all over Karl Lagerfeld • Peer Review.
  At the same time, out of consideration screenwriter, director and costume slightly adjusted the Chanel fashion history. For example, the famous sailor shirt design world in Chanel before entering into her dress, while the film called the history of Chanel handbag is also fiction. Chief costume Catherine Leterrier said that these adjustments to the glory days back to Chanel: "Karl Lagerfeld • future-oriented, trying to gradually erase the style of Chanel, but I did just the opposite, I am the past-oriented , upstream along the time, I want to draw is that Chanel created the first batch of samples, it is these to create her style. "Catherine Leterrier even hand-built in the filming of a fashion studio.
  Production of ultra-luxury line】 【
  "Chanel fashion vanguard" of the main collaborators recently published a major Hall of Fame: movie props teacher Olivier Radot has been involved in "Lovers" and "Queen Margot", "exposed West Black / 1943 underground feeling" props design.
  】 【Creative freedom
  To free from the shackles of biographies, giving people a new vitality, Anne Fontaine allowed to film and reality • keep a little gap. In addition to the creation of lines and time compression, she also a number of fictional characters, such as the play by Mary Chanel • Gillian cellular sister and aunt of the mixture, Emilienne d'Alençon from the actor who inspired Ayman the role of New Zealand • Dove, as well as smooth and slick bistro dancer Gabrielle Dorziat.
  Chanel functional classification
  Deep Cleansing Hydrating Water waterproof membrane lip off acne / acne-inflammatory anti-bacterial cleaning detoxification curling sensitive anti-aging / Anti-Wrinkle Firming freckle whitening effect to the other bags under the eyes dark circles dandruff to repair after-sun balm pores soothe the skin color pulling compact lock moisture
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