| Personal selling refers to the entrepreneur to interact directly with customers through the sales process of products or services activities. Comes to marketing, people generally think of advertising, creating brand names, and the formation of sales force strategies, and these are usually relatively late in the stage of the new company was able to use. In the initial stage, companies focus more on marketing to persuade customers to buy new products. Most enterprises in the sales staff to take a customer first strategy. They salesman training to enable them to identify customer needs, and can find a solution. The strategy that the customer's need to provide sales opportunities, customers willing to accept good advice, long-term interests of their mind salesman, the customer is trust. A recent survey shows that procurement staff understand their needs and to try to meet the salesman is very respected. |
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